The Problem
Mevii needed to launch it brand, product and marketing as an innovative mobile health application focused on helping women effectively manage stress, depression and anxiety.
The Objective
Crafting a brand identity, helping guide the development of the app, creating sales materials, and desig the user and providers websites.
Our Strategy
To position Mevii as a thoughtful, encouraging friend – we created a warm, and inviting brand identity expressed through the app, website, videos, and other marketing collateral to better engage our target audience. We also developed effective sales materials that communicate the value proposition, why it’s effective, and how it benefits insurance providers, businesses and therapists.
