CLIENT
langdon tactical
Challange
Langdon Tactical Technology (LTT) is known for turning stock firearms into precision machines—but its brand and digital presence weren’t keeping pace. With a breakthrough red dot mounting solution for the Beretta 92, LTT needed to make a bold move to capture market attention and drive growth.
Opportunity
Elevate LTT’s position as the authority in performance firearms, modernize its digital infrastructure, and turn a product innovation into a revenue-generating engine.
Approach
Brand & Positioning – Redefined LTT’s brand to reflect its heritage, technical leadership, and future-forward innovation—built to attract both loyalists and new performance-focused customers.
E-Commerce Experience – Rebuilt langdontactical.com with integrated FFL workflows, enhanced UX, and conversion-focused tools. The result: a frictionless path from interest to purchase.
Integrated Campaign – Launched the Red Dot Challenge, a high-impact digital campaign that showcased LTT’s innovation and drove urgency among a targeted audience of Beretta 92 owners and red dot adopters.
The Result – Nearly 7× revenue growth from foundational campaigns and over 35% of total revenue driven by the new site, content, and brand positioning. A product launch that didn’t just land—it accelerated LTT’s trajectory.